40YEARS
1986–2026

40 years. A lifetime of special moments.

Thank you for making us part of your story, Virginia Beach.

Fine jewelry and a watch displayed on navy velvet in an elegant showroom

Jewelry, repair, custom design, and appraisals on Shore Drive.

Find a gift, plan a custom piece, or get help with jewelry you already own. Visit our Shore Drive showroom to see the selection and talk through your ideas.

Call 757-496-9099 Get Directions

Bring a piece you love. Find something new.

A broken clasp, an inherited ring, a gift you haven’t quite figured out—start with a conversation. Bring your jewelry or your ideas, and we’ll help you explore the options.

Care for the pieces you want to keep wearing.

Explore repair, custom design, appraisal, and watch services. Each service page explains how to get started and what to bring.

Jeweler repairing a ring at a professional bench

Jewelry Repair

Ring sizing, prong repair, chain and clasp work, stone tightening, pearl restringing, polishing, and careful restoration.

Repair services

Custom ring sketches and gemstones on a jeweler design table

Custom Design

Create a new piece, redesign an heirloom, reset a stone, or plan an engagement ring.

Custom jewelry

Jewelry appraisal tools, diamonds, pearls, and a ring

Appraisals

Ask about jewelry appraisals, updated paperwork, and documentation for insurance. Call ahead to discuss what you need.

Appraisal help

Fine watch and watch service tools on navy leather

Watches

Battery, band, and sizing help, plus watches to browse in the showroom.

Watch services

Local Signature

The Beach Bracelet, made for Virginia Beach memories.

Carry a little of the coast with you. The Beach Bracelet brings together charms inspired by Virginia Beach, from sea life to familiar beach-day favorites. Call to ask about the current selection.

See Collections Ask Availability

Gold and silver charm bracelet with coastal-inspired charms on navy velvet

Diamond ring on a gray velvet ring stand

Visit Our Showroom

Get to know your Shore Drive jeweler.

Long Jewelers by the Bay has served Virginia Beach since 1986. Visit us on Shore Drive for help choosing jewelry, caring for a favorite piece, or planning a redesign.

Shopping is in store. See pieces up close, try them on, and ask questions before choosing.

Our Story Visit the Store

Fine jewelry for proposals, anniversaries, birthdays, and everyday wear.

Explore diamonds, engagement rings, wedding bands, estate jewelry, watches, birthstones, anniversary gifts, and current showroom pieces in store.

Engagement & Wedding

Engagement rings, wedding bands, anniversary bands, and ideas for redesigning an heirloom.

Fine Jewelry & Gifts

Gold, silver, gemstones, pearls, birthstone jewelry, anniversary gifts, and classic pieces for daily wear.

Estate & Watches

Explore estate jewelry and watches, or ask about bands and battery service.

Browse Categories

Visit Long Jewelers by the Bay

Bring your jewelry question to Shore Drive.

Call ahead or stop by 2817 Shore Drive in Virginia Beach. We are open Monday through Friday, 10 AM to 6 PM, and Saturday, 10 AM to 4 PM.

Call the Store Contact & Hours